
Kate Spade
Virtual photobooth and traveling kiosk/truck in collaboration with New York-based artist Craig Redman
Visitors were invited to download an app to upload R name of the one-eedman’s one eyed character Darcel onto selfies that were streamed on a screen on the truck and shared across on social media with the hashtag #wheresthatgirl.
The truck started its journey in Soho and travelled throughout the city through the weekend before heading to Los Angeles.